Director of Marketing

DELANO Dubai

Ennismore, the fastest-growing lifestyle and leisure hospitality company, is bringing the iconic Delano brand to the UAE for the first time. When Delano South Beach arrived on the Miami scene in 1995, it introduced an entirely fresh take on 5-star luxury and marked the inception of lifestyle hospitality. Delano was celebrated for its blend of timeless elegance, modern design, and vibrant energy; it became the social hub, bringing together the who’s who of the fashion and entertainment world. Guided by the same principles that propelled the original Delano to icon status, Delano Dubai will usher in a new era of sophisticated style and elevated service to the UAE.

Located on the pristine shores of Bluewaters Island, the Delano Dubai resort will boast an array of luxury rooms and suites, four exceptional culinary and mixology experiences, an ocean front swimming pool and a wellness studio.

As Director of Marketing, you will be responsible for leading the hotel’s overall marketing strategy, ensuring every guest touchpoint reflects the distinctive Delano brand.

Reporting to the General Manager and working closely with Regional Marketing, Revenue, Sales and Operations teams, you will develop integrated marketing strategies that build brand awareness, drive revenue and create meaningful cultural relevance.

This role requires a commercially minded leader with exceptional creative instincts, deep understanding of luxury hospitality and lifestyle brands, and a strong network across media, fashion, art, entertainment and the UAE luxury landscape.

Key Responsibilities

Brand Leadership

• Champion and protect the Delano brand across every channel and guest touchpoint.
• Lead the development of the annual marketing strategy aligned with business objectives.
• Ensure consistency in visual identity, storytelling and tone of voice.
• Position Delano Dubai as a market-leading luxury lifestyle destination.

Marketing Strategy

• Develop and execute integrated marketing campaigns supporting rooms, restaurants, bars, spa and events.
• Drive awareness, market share, guest acquisition and revenue.
• Build seasonal campaigns, product launches and brand initiatives.
• Identify emerging market trends and guest behaviours to maximise commercial opportunities.

Digital & Content

• Oversee all digital marketing activities including website, CRM, email marketing, SEO/SEM and paid media.
• Lead content strategy across owned and earned channels.https://careers.accor.com/global/en/job/director-of-marketing-in-delano-dubai-dubai-united-arab-emirates-jid-101057