A Marketing Manager will play a crucial role in developing and implementing the annual marketing plan, driving key objectives, current initiatives and relevant marketing activities relating directly to the hotel. The role will be responsible for leading the marketing in initiatives and ensuring the department performs an integral role in bringing together all function areas to ensure commercial targets are heightened. Leadership and Service excellence is a core expectation. A Marketing Manager is responsible for driving results by supporting and maintaining a great place to work for our team members while providing an exceptional hospitality experience for our guests in all aspects of the function.
What will I be doing?
As Marketing Manager, you will be responsible for the results of the marketing plan and activities used by the hotel to increase brand awareness, communicate promotions to all relevant target markets and address hotel business needs. Specifically, you will perform the following tasks to the highest standards:
Business Function
• Develop, proactively manage and implement the annual marketing plan to include eCommerce, brand and loyalty marketing within budget guidelines
• Drive the development of a sound B2B and B2C strategy by segment for the hotel, in line with the commercial focus process
• Responsible for measuring the success of all marketing activities, promotions and campaigns, and producing performance reports for all key stakeholders
• Manage the roll out of marketing initiatives to support the hotel in meeting revenue targets, also by leveraging key function activity in Regional Marketing, eCommerce, Marketing Operations, Strategic Partnerships and Hilton Honors and third
party distribution
• Oversee the execution of all promotional activities, whether local, regional or global, across all available channels, ensuring brand adherence and effectiveness
• Ensure Sales and F&B teams receive adequate marketing support, and ensure collateral requirements are met
• Always be the brand champion ensuring all collateral conforms to agreed brand standards and content is compliant of
corporate guidelines and within budget guidelines across all marketing activities
• Support hotel brand initiatives and ensure hotel brand campaigns are rolled out effectively and communicated using the right tone and voice
https://jobs.hilton.com/apac/en/job/HOT0BTPT/Marketing-Manager-Embassy-Suites-by-Hilton-Aruba-Resort
This job listing was provided by Hospitality Job Vacancies. To apply, please use the link in the job description.
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