Sales Associate

Position Summary

The Corporate & MICE Sales Associate is responsible for driving revenue growth through a combination of proactive business development, account management, reactive sales support, and commercial coordination activities.

The role focuses on identifying, developing, and converting new business opportunities within the Corporate and Meetings, Incentives, Conferences and Events (MICE) segments, while maintaining and growing relationships with existing clients.

The successful candidate will be expected to manage a portfolio of accounts, conduct regular sales activities, build a strong pipeline of opportunities, provide valuable market intelligence, and contribute actively to the hotel’s commercial objectives. The role requires a commercially driven individual who is comfortable working with a high degree of autonomy, taking ownership of their sales results, and collaborating effectively with internal stakeholders to deliver exceptional customer experiences.

The position may also support proposal generation, contracting, and event-related coordination activities based on business needs and departmental priorities.

Key Responsibilities

Proactive Sales & Business Development

• Identify, qualify, and develop new business opportunities within the Corporate and MICE segments.
• Conduct regular prospecting activities through telephone outreach, email campaigns, LinkedIn networking, client appointments, sales calls, and networking events.
• Generate qualified leads and convert them into revenue-producing accounts.
• Build, manage, and grow a portfolio of assigned accounts.
• Develop and expand the hotel’s contact database and prospect pipeline.
• Establish relationships with key decision makers, executive assistants, office managers, travel coordinators, procurement teams, event planners, and corporate stakeholders.
• Conduct client meetings, presentations, hotel site inspections, and familiarization visits.
• Represent the hotel at trade fairs, industry functions, chambers of commerce, networking events, and Marriott sales initiatives.
• Develop account plans designed to increase market share, room revenue, meeting revenue, F&B revenue, and ancillary spend.
• Maintain regular communication and business review meetings with existing clients.
• Ensure consistent, timely, and strategic follow-up on all leads, proposals, quotations, and business opportunities to maximize conversion.

Account Management

https://careers.marriott.com/corporate-mice-sales-associate-courtyard-brussels-hotel/job/P1-7659617-0