As the Marketing Executive, your role will support the hotel’s overall marketing objectives by creating impactful digital content, collaborating with influencers, managing social media channels, content, strategy, and the day-to-day presence across all social platforms.
What will I be doing?
Managing the hotel’s social media accounts across all key platforms, ensuring consistent and engaging content
Monitoring and responding promptly to guest comments, messages, and reviews to maintain a strong online reputation
Creating meaningful campaigns that align with the hotel’s marketing goals and resonate with the target audience
Developing platform-specific content and working with influencers to enhance reach, engagement, and brand visibility
Staying up to date with social media trends, tools, and platform updates to keep content fresh and competitive
Following guidance from the Hilton Social Team on crisis communications, announcements, and platform recommendations
Adhering to enterprise and brand guidelines, with close attention to legal and compliance standards
Using analytics and performance data to track results, optimize content, and improve results across channels
What are we looking for?
To successfully fill this role, you should maintain the attitude, behaviours, skills, and values that follow:
Up-to-date with the latest digital trends, content formats, and online behaviors
Comfortable analyzing performance metrics and using insights to refine content and strategy
Excellent communication skills, with the ability to write compelling captions and respond professionally to online feedback
Highly organized with strong attention to detail and a proactive approach to meeting deadlines
Proficient in key office tools such as Excel, PowerPoint, and Word
https://jobs.hilton.com/apac/en/job/HOT0C14C/Marketing-Executive
This job listing was provided by Hospitality Job Vacancies. To apply, please use the link in the job description.
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