Cluster Brand & Experience Manager

Every Gesture Carries Meaning. Every Stay Leaves a Mark.

At Luura, work unfolds like island life itself. Unhurried. Intentional. Shaped by culture, art, and the people who bring it to life.

We believe luxury should feel human. Connection matters. Details speak quietly but with purpose. Our spaces are designed not only for guests, but for those who animate them. Places where curiosity is welcomed, individuality is valued, and ideas are heard.

Contribution here is personal. Craft is respected. Each day offers a new opportunity to create moments that linger.
If you are thoughtful, creative, and moved by making experiences that feel real, you will feel at home.
Welcome to Luura.

The Island Chapter

Luura begins its journey in Paros with two distinct yet connected expressions.

Luura Paros Cliff, opening May 2026, features 39 thoughtfully designed rooms set above the sea.

One year later, Luura Paros Sand follows with 49 additional rooms and a collection of vibrant food and social spaces that capture another rhythm of the island.

Your Role in the Story

As Cluster Brand & Experience Manager (On Property Focus), you are the eyes and hands of the LUURA brand on the ground, making sure every corner of the property reflects our standards and spirit. You are the go-to link between LUURA ownership, brand managers, and property teams, keeping the brand alive in daily operations and guest experiences.

This is a hands-on role, all about showing up, keeping things aligned, and ensuring every space, offering, and moment—be it the hotel, F&B outlets, or spa—feels unmistakably LUURA.

On the property, you bring the LUURA brand to life in every detail, making sure every corner, service, and moment—hotel, F&B, or spa—is effortlessly aligned with our standards and instantly recognizable to guests and teams.

Key Responsibilities

• Serve as the main on-property liaison between ownership, brand managers, and hotel leadership.
• Ensure clear communication of brand standards to all departments and provide feedback to global and cluster brand teams on what is needed for improvement.
• Oversee brand alignment across the different brands (as the company is growing), ensuring each is expressed correctly and consistently.
• Supervise all guest-facing and operational brand touchpoints: rooms, F&B, wellness, retail, public areas, signage, uniforms, and rituals.
• Ensure brand standards are applied consistently across all departments and spaces.
• Be visible and hands-on daily, supporting teams in maintaining brand excellence.
• Oversee the guest journey across all offerings to ensure a cohesive and branded experience.
• Coordinate with all departments (F&B, Rooms, Wellness, Retail, Operations, People & Culture) to embed brand standards into daily operations.
• Actively monitor and maintain the quality of spaces, service moments, and visual identity.
• Act as the brand “eyes on the ground,” identifying inconsistencies, gaps, or improvement opportunities.
• Suggest practical enhancements to ownership, leadership, and brand managers.
• Ensure fast, operationally relevant solutions for any brand-related issues on property.
• Ensure all printed and physical touchpoints (menus, cards, training material, signage front and back of house, guest information) are accurate, current, and on-brand.
• Maintain an organized library of brand materials and live content captured on property (without creating content).
• Support brand application during pre-openings, seasonal changes, and daily operations.
• https://careers.accor.com/global/en/job/cluster-brand-and-experience-manager-in-the-originals-morgans-originals-paros-cliff-greece-jid-80932