Director of Marketing

Located on the pristine shores of Phu Quoc Island, Rixos Phu Quoc is a luxury beachfront resort that brings the renowned Rixos all-inclusive hospitality experience to one of Vietnam’s most beautiful destinations. Combining world-class service, refined design, and vibrant lifestyle experiences, the resort offers guests an exceptional escape with premium accommodations, diverse culinary concepts, wellness facilities, and immersive entertainment.

As part of the globally recognized Rixos Hotels & Resorts, our team is dedicated to delivering outstanding guest experiences while fostering a dynamic and inspiring work environment. At Rixos Phu Quoc, we value passion, professionalism, and collaboration, empowering our colleagues to grow and thrive in a culture built on excellence in hospitality.

Property Description:

Rixos Phu Quoc Vietnam marks a bold new chapter for both Rixos and the island of Phu Quoc—Rixos’ first all-inclusive resort in Asia, and the first to pioneer a truly luxury all-inclusive concept in Southeast Asia.

Set on a private island within Sun Group’s immersive entertainment ecosystem, this is no ordinary Rixos. It’s the first to fuse ultra-scale, ultra-energy, and ultra-exclusivity into one extraordinary destination.

With over 1,700 rooms, more than 22 dining venues, a self-contained beachfront world, and seamless access to Phu Quoc’s cultural and natural wonders, the resort redefines the traditional beach escape. It introduces a new kind of lifestyle hospitality, where spectacle meets soul, and expectations are surpassed—every time.

Created for discerning families, couples, multi-generational travellers, event-goers, and experience-seekers, Rixos Phu Quoc delivers a fully immersive, all-inclusive luxury experience unlike anything else in the region.

More energy. More immersion. More story.

About the role:

The Director of Marketing will drive the strategic vision and execution of all marketing and communications activities for Rixos Phu Quoc. This leader will position the resort as Vietnam’s premier luxury destination, ensuring brand consistency, market competitiveness, and strong stakeholder relationships.

Key responsibilities:

General Marketing

• Develop, implement, and oversee the hotel’s annual marketing and communications plan, setting clear objectives, budgets, and timelines aligned with business goals.
• Monitor industry trends, competitor activities, and guest feedback to adapt strategies and maintain a competitive edge.
• Lead, mentor, and manage the marketing and communications team, including hiring, training, and performance evaluation.
• Track, analyse, and report on campaign effectiveness, ROI, and KPIs, making data-driven adjustments as needed.
• Allocate and manage marketing budgets to ensure optimal resource utilisation and maximise return on investment.
• Ensure clear and consistent internal communication regarding marketing initiatives and results.

Brand Management

• Maintain and enforce the hotel’s brand guidelines, ensuring all messaging, visual identity, and customer experiences are consistent across all channels and touchpoints.
• https://careers.accor.com/global/en/job/director-of-marketing-in-rixos-phu-quoc-island-vietnam-phu-quoc-vietnam-jid-94993