Group, Conference and Events

A Group, Conference & Events (GC&E) Executive at Waldorf Astoria Dubai International Financial Centre, a Forbes Five-Star hotel, is responsible for delivering seamless, personalized, and refined service throughout the sales and coordination process of group bookings, meetings, conferences, and social events. The role focuses on generating and managing business opportunities, building strong client relationships, and ensuring every event reflects the luxury, elegance, and exceptional service standards synonymous with Waldorf Astoria.

What will I be doing?
As a Group, Conference & Events Executive, you will be responsible for maximizing revenue opportunities through the proactive sale and coordination of meetings, conferences, group bookings, and special events. You will manage client enquiries from initial contact through to event execution, ensuring a seamless experience while consistently delivering Forbes Five-Star and True Waldorf Service standards.s. Specifically, you will be responsible for performing the following tasks to the highest standards:

•    Provide smooth, efficient, and personalized service throughout the group and events sales process, ensuring a refined guest experience aligned with Waldorf Astoria standards.
•    Handle negotiations with meeting planners, prepare tailored offers and contracts, and generate accurate Banquet Event Orders (BEOs) based on agreed contractual terms.
•    Actively solicit, secure, and manage medium-sized local groups, meetings, banquets, and convention affiliate business, including meetings.
•    Generate food and beverage revenue for groups and meetings of up to 100 guests and up to 20 guest room nights by responding promptly and professionally to customer inquiries.
•    Conduct curated hotel and facilities tours, presenting the property and services with confidence, elegance, and attention to detail.
•    Maintain strong client relationships from initial inquiry through post-event follow-up, ensuring satisfaction, loyalty, and repeat business.
•    Coordinate group room bookings through close collaboration with Group Reservations and Individual Reservations teams to ensure accuracy and seamless execution.
•    Prepare, organize, and distribute all GC&E administrative documentation, including BEOs, amendments, weekly schedules, monthly forecasts, and related correspondence.
•    Ensure all offers are issued within established timelines and in strict adherence to Hilton sales guidelines and procedures.
•    Control invoicing for completeness and accuracy, ensuring timely payment and compliance with contractual and financial requirements.
•    Consult with the GC&E Sales Manager when preparing special pricing, ensuring alignment with revenue strategies and approval processes.
•    Support the daily distribution of departmental reports, BEOs, reader boards, and change logs to all relevant operational teams.
•    Work closely with Administrative Assistants to maintain accurate files, documentation, and up-to-date catering marketing collateral.
•    Maintain full and up-to-date knowledge of Meetings, Hilton Honors, Honors Meeting Planner Program, Meeting Broker platforms, and applicable company agreements.
•    Ensure accurate, complete, and timely entry of all sales activities, guest details, contracts, and event data in Delphi Sales & Catering.
•    Uphold all brand standards, confidentiality requirements, and data accuracy when handling guest records and sales systems.
•    Maintain excellent working relationships with all support departments, including Banquets, Culinary, Operations, and Function Room teams, ensuring seamless coordination and execution.
•    Act as a liaison between clients and internal teams to ensure event requirements are clearly communicated and delivered to the highest standard.
•    Support a culture of collaboration, professionalism, and service excellence across the hotel.

What are we looking for?
A Group, Conference, and Events (GCE) Sales Executive serving Hilton brands is always working on behalf of our Guests and working with other Team Members. To successfully fill this role, you should maintain the attitude, behaviours, skills, and values that follow:

• Previous experience in Group, Conference & Events Sales, Sales, Reservations, or a related hospitality function
• Strong knowledge of the local Dubai and UAE market
• Proficiency in Delphi and Microsoft Office applications
• Excellent organizational, administrative, and time-management skills with strong attention to detail
• Outstanding communication and interpersonal skills, with the ability to build effective relationships with guests, clients, and colleagues
• Professional and confident telephone and email etiquette
• A proactive and solutions-oriented approach to guest and client requests
• Commitment to delivering exceptional service in line with Hilton and Forbes Five-Star standards
• Ability to manage multiple priorities and perform effectively in a fast-paced environment
• Excellent grooming and professional presentation standards

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