Digital Experience Analyst

Contact Details

Office Address
Confidential information
Phone
Confidential information
Contact Name
Hospitality jobs
 Vacancies
Email
ceo@bhfirstconsulting.com

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Digital Experience Analyst

Minor Hotels is at the heart of the world’s most exciting cities, nestled on the world’s most beautiful beaches, and hidden within the most remote jungle retreats. Let us show you the world, from seamless city stays to exclusive safari lodges and luxury resorts on private islands.

Savour world-class dining at our collection of Wolseley restaurants, or sip cocktails with trendy socialites at SEEN. Embrace holistic wellness through revitalising therapies, or embark on the journey of a lifetime by train, luxury cruise or private jet.

Wherever your adventure takes you, we’re there. Discover the world with Minor Hotels.

Job Description

The Digital Experience Analyst will play a critical role in improving the performance and usability of Minor Hotels’ global websites by leading data-driven optimization initiatives and experimentation programs.

Role Overview

The Digital Experience Analyst will lead the Conversion Rate Optimization (CRO) and experimentation program across Minor Hotels’ global web platforms.
This role combines data analytics, experimentation design, UX thinking, and project leadership to continuously improve digital guest journeys, increase booking conversion rates, and drive revenue growth.
The successful candidate will operate at the intersection of business intelligence, product development, UX design, and technology, working closely with global teams in Bangkok, Madrid, and Brisbane.
This is a mid-level role with high growth potential, with career progression into CRO leadership, product design, and optimization across web, mobile apps, and emerging AI-driven channels.
Key Responsibilities

Conversion Rate Optimization & Experimentation

  • Lead Minor Hotels’ global experimentation program across websites and digital booking journeys.
  • Design, implement, and evaluate A/B tests and multivariate experiments to optimize conversion rates and digital engagement.
  • Manage a structured experimentation backlog aligned to revenue and experience improvement goals.
  • Analyze guest behavior across booking flows to identify friction points and opportunities.

Data-Driven Decision Making

This job listing was provided by Hospitality Job Vacancies. To apply, please use the link in the job description.

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