Responsible for completing marketing plan for property. Manages all e-commerce opportunities. Develops a good working relationship with tourism bureaus and community leaders.
CANDIDATE PROFILE
Education and Experience
• High school diploma or GED; 2 years experience in the sales and marketing or related professional area.
OR
• 2-year degree from an accredited university in Marketing, Business Administration, Hotel and Restaurant Management, or related major; no work experience required.
CORE WORK ACTIVITIES
Conducting Daily Marketing Activities that Achieve Department Goals
• Assists in region-wide coordination of rooms, food and beverage, spa, and golf promotions.
• Develops leisure marketing plan that addresses the distribution of rate offers, packages and programs designed to build occupancy.
• Maintains, updates, and manages all web sites.
• Coordinates offers and information for all publications and inserts with regard to brand loyalty reward mailings.
• Develops brochure and property collateral materials.
• Participates in all property imaging work (e.g., signage).
• Uses and interprets all reporting necessary for sound marketing recommendations, including but not limited to DMA source market reports, past guest lists (utilizing leisure rate codes) and tracking.
• Reviews and provides analysis on all website and email campaign tracking, for both individual property sites as well as corporate email campaign results and Marriott.com property reports.
• Ensures consistent marketing message is communicated in all advertising and collateral efforts.
https://careers.marriott.com/mgr-marketing-communications-i/job/5BDCD305E30640F16776922CCE98D890
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