Social Media Manager

Situated within the Auckland CBD, this role is an on property-based role. With your base location being within our CP Hotels’ thriving office space, you will be on site at our hotels throughout New Zealand on a regular basis.

We have 13 Accor Hotels looking for their next Social Media Manager! This role will be responsible for all areas of the social media function across a wide range of hotel brands and restaurant concepts.

Accor offers a welcoming, team-focused environment where everyone works together to create exceptional guest experiences. With 200 dedicated Heartists® to support and guide, you’ll have the opportunity to build meaningful connections and work across a variety of focus areas.

With us, your personality is valued, your opportunities for growth know no boundaries. Every action you take has a positive and memorable impact on the experience of our customers, your colleagues, and also, on the planet, contributing to pioneering the art of responsible hospitality.

Become a Heartist®, and let your heart guide you into a world where life pulses with passion.

We are seeking an energetic and creative Social Media Manager to join our team. This role is responsible for creating and delivering high-impact social media plans and driving engagement across our CP Hotels Portfolio.

• Produce a high volume of social content quickly and efficiently, including short-form videos, reels, and visual stories.
• Adapt storytelling for different brand tiers, ensuring content-first thinking and strong visual impact.
• Shoot, edit, and optimise video for social platforms using professional tools.
• Apply creative techniques to maximise engagement and shareability.
• Maintain a strong understanding of all major social platforms and tools, including Meta Business Suite, TikTok, Instagram, and emerging channels.
• Ensure content is optimised for each platform’s best practices and algorithms.
• Stay ahead of social media trends, platform updates, and cultural moments.
• Introduce innovative ideas to keep content fresh and competitive.
• Work closely with the marketing cluster and hotel teams to ensure consistent messaging and timely delivery.
• Support cross-functional campaigns with content-first executions.
• Monitor engagement metrics and campaign performance to inform future content strategies.
• Create post campaign reports and monthly reporting for hotels.
• Prioritise tasks effectively to meet deadlines and deliver at speed without compromising quality.
• Monitor and manage social media communities across all platforms.
• Respond promptly to comments, messages, and engagement to maintain a positive brand presence.
• Maintain planned social media calendars at least three months in advance, ensuring timely delivery of campaigns and content.
• Coordinate with internal teams to align calendars with marketing priorities.
• Consider the financial impact on the hotels for all activities and commitments.
• In accordance with the budget, manage all paid media.
• Align with all procedures, processes and accurate information that support key financial objectives.
• Keep accurate records of invoices and monthly and monthly expenditure, reporting any discrepancies or concerns to your manager.
• https://careers.accor.com/global/en/job/social-media-manager-in-auckland-new-zealand-jid-76071