Fairmont St. Andrews encapsulates luxury and this experience begins and ends with our colleagues. Fairmont St Andrews is one of Scotland’s most iconic 5-star luxury hotels and resorts in the home of golf.
Our 213-bedroom property is located on the outskirts of St Andrews, boasting 2 championship golf courses and an award-winning spa and leisure facility. With multiple food and beverage venues on site, including our two AA Rosette Restaurant, St Andrews Clubhouse & Grill – serving the finest Scottish steak and seafood, we are able to offer our guests a world class experience for dining and leisure activities, right here on property.
Within 20 minutes from Leuchars Railway station and 35 minutes from Dundee, we are an easy commute from numerous Scottish destinations.
The Digital Marketing Manager will be responsible for planning, implementing, and optimising digital campaigns and communications that support the hotel’s commercial goals. Central to this role is the ability to translate the Fairmont St Andrews experience into compelling digital storytelling, bringing our brand promise to life through every channel and touchpoint.
You will take ownership of the hotel’s digital presence, including social media strategy, email marketing, CRM, digital advertising, web content, analytics, and reporting. Through thoughtful, consistent storytelling, you will ensure every interaction reflects the spirit of the destination, turning moments into meaningful connections and inspiring guests before they even arrive.
Reporting to the Marketing and Communications Manager, this is a highly collaborative role, working closely with internal teams and third-party partners to ensure the digital presence of Fairmont St Andrews is cohesive, emotionally engaging, and commercially effective.
This role is ideal for a data-driven marketer with a strong grasp of digital channels, balanced by a creative mindset and a passion for crafting stories that resonate within a luxury hospitality environment.
Key Responsibilities:
You…
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Perform general office duties to support Sales & Marketing (e.g., filing, sending emails, typing, faxing, copying). Prepare sales-related documents throughout the sales process (e.g., proposals, contracts, or banquet event orders). Promote awareness of brand image internally and externally. Gather materials and assemble information packages (e.g., brochures, promotional materials). Use sales techniques that maximize revenue […]
Leads and manages all day-to-day activities related to the sales function with a focus on building long-term, value-based customer relationships that enable achievement of property sales objectives. Achieves personal booking goals and makes recommendations on booking goals of direct reports. CANDIDATE PROFILE Education and Experience • 2-year degree from an accredited university in […]
Assists in leading the property’s segmented sales effort (e.g., group, transient, association, corporate, etc.) and assists in the implementation of the segment sales strategy and achieving segment revenue goals, property revenue goals and guest and employee satisfaction. Conducts all day-to-day activities related to the sales function with a focus on building long-term, value-based customer […]
Ensure staff is working together as a team. Inspect grooming and attire of staff and rectify any deficiencies. Communicate with guests, other employees, or departments to ensure guest needs are met. Respond to and try to fulfill any special banquet event arrangements. Set up banquet area/room, ensuring cleanliness and proper set up of furniture/equipment. […]
