Director of Sales & Marketing

Contact Details

Office Address
Confidential information
Phone
Confidential information
Contact Name
Hospitality jobs
 Vacancies
Email
ceo@bhfirstconsulting.com

Share

Facebook
Twitter
LinkedIn

Director of Sales & Marketing

Company Description

 

Located in the heart of Broadbeach and just moments from the coastline, Sofitel Gold Coast Broadbeach is where French elegance meets beachside sophistication. With 296 beautifully appointed rooms, sweeping ocean and hinterland views, and vibrant dining destinations, this is a place where hospitality is alive, warm, and effortlessly refined.

Belong somewhere you can thrive.
Here, you’re part of a community that sees you, backs you, and invites your passion to shine. You’ll be empowered to think ahead, personalise moments, and deliver service with intention – because our guests deserve nothing less. And so do you.

 

Job Description

 

At Sofitel Gold Coast Broadbeach, every stay is a story, a meeting of French art de vivre and the golden light of the Broadbeach coastline, where luxury is felt in the smallest details and the warmest gestures. We are looking for a Director of Sales & Marketing to be the visionary force behind the hotel’s revenue strategy, the voice of its positioning, and the guardian of its desirability.

Reporting directly to the General Manager, and in close collaboration with the Revenue Management and Ecommerce teams, you’ll design and implement a refined and ambitious strategy that positions the property as a market leader across Rooms, F&B, MICE, Wellness and beyond. With a deep understanding of the luxury landscape, you know how to craft compelling narratives, unlock new business opportunities, and attract discerning clientele, leading a talented team with charisma and clarity.

  • Play a key role in budget planning by defining ambitious targets per segment and feeder market, then develop and execute an annual sales strategy across every key revenue stream
  • Nurture key partnerships in coordination with the Accor Global Sales Office, including luxury travel advisors (Amex FHR), consortia (Virtuoso, Signature) and corporate clients
  • Represent the hotel at industry events, trade shows, sales missions and fam trips to promote the property and generate qualified leads
  • Leverage the ALL Accor loyalty program to drive guest engagement and business growth
  • Bring the brand promise to life, turning it into a seamless, elevated and emotionally engaging guest experience at every touchpoint
  • Develop and implement a comprehensive positioning and communication strategy to grow the hotel’s visibility, desirability and reputation across key markets
  • Oversee the Marketing Manager’s action plan across PR, social media, advertising and digital marketing, in connection with the Ecommerce Director
  • Build strategic partnerships with luxury brands and cultural players to create exclusive events, co-branded campaigns and high-value activations
  • Drive sales team performance through data-driven decision-making, regular business reviews, and analysis of market trends, competitive benchmarks and guest insights
  • Recruit, train and mentor a high-performing sales and marketing team, fostering a culture of excellence, accountability and guest-centric service

 

Qualifications

 

This job listing was provided by Hospitality Job Vacancies. To apply, please use the link in the job description.

Related Offers

Sales Executive

Job for: Locals

Company Description   “Why work for Accor? We are far more than a worldwide leader. We welcome you as you are and you can find a job and brand that matches your personality. We support you to grow and learn every day, making sure that work brings purpose to your life, so that during your […]

Indonesia

Coordinateur Relations Presse

Job for: Locals

Description de l’entreprise     Hôtel des Années Folles construit en 1928, rendez-vous des artistes et écrivains, des gentlemen et des aventuriers, Le Royal Monceau – Raffles Paris incarne depuis toujours ce je-ne-sais-quoi parisien. Spontané, cultivé, audacieux : l’effervescence permanente de création et d’émotion qui y règne, attire les voyageurs en quête de vie à la française. […]

France

SM

Job for: Locals
Thailand

Sales Manager

Job for: Locals

Company Description   If you love saying YES and enjoy engaging with the community by leading with ART, 21c Museum Hotels is one of the pioneering examples of bridging the worlds of art and hospitality.  We combine a multi-venue contemporary art museum, boutique hotel and a chef driven restaurant to create a unique and welcoming […]

United States

Director of Sales

Job for: Locals

Company Description   Established in 2000 in Turkey, Rixos pioneers the ‘ALL Inclusive, ALL Exclusive’ concept, inviting guests to discover a world of possibilities, with luxurious stays, inclusive of culinary delights from around the globe, live entertainment, daily sports, and fitness activities, sensorial spa and wellness journeys and fun-filled kids and teens activities. Each Rixos […]

Vietnam