Sales Manager

Sofitel and its Ambassadors

The Sofitel brand is based on three core values guaranteed by each employee every day: A Passion for Excellence, an Essence of Pleasure and a Spirit of Openness. Through their actions and know-how, our people are the creators of Sofitel’s luxury, offering clients a highly personalised service. By transforming every detail into a unique moment of pure comfort and elegance, they create and nurture a relationship with their guests. The Sofitel values are also at the heart of the communication between employees. It is the legacy lived by all those involved in the brand to guarantee the continuity of the Sofitel spirit in our hotels.

At Sofitel Wellington, elegance is not an option — it’s a way of life.

The Sales Manager will be entrusted with the mission of driving new business opportunities with the poise, refinement, and precision synonymous with French luxury hospitality.  Through proactive sales initiatives and strategic relationship-building, this role will craft opportunities that elevate our brand and deliver sustainable revenue growth. While there is a strong emphasis on the corporate segment, the Sales Manager will curate success across all market segments, ensuring a balanced, sophisticated, and commercially astute approach to business development.

Main Responsibilities

• Drive revenue growth across Corporate and Groups segments through inspired account engagement, pursuit of new opportunities, and maximised conversion of leads into lasting partnerships.
• Cultivate strong, enduring relationships with clients, offering a level of service and attention to detail reflective of Sofitel’s French sophistication.
• Anticipate market trends, identify partnership opportunities, and position Sofitel Wellington as the preferred choice for refined experiences.
• Maintain an expert understanding of the hotel’s commercial strategy, services, and rate structures to consistently exceed business objectives.
• Monitor competitive activity and guest feedback, sharing insights that inspire innovation and performance.
• Represent Sofitel Wellington with grace and confidence at trade shows, client events, and industry gatherings.
• Host site inspections, client entertainment, and familiarisation visits that immerse guests in Sofitel’s Art de Vivre.
• Support the ALL – Accor Live Limitless program, weaving loyalty into every client interaction.
• Guide the Corporate RFP process with accuracy and finesse.
• Partner with CP and Accor Sales teams to identify growth opportunities and activate strategic promotions.
• Ensure every enquiry is met with a timely, polished, and professional response that reflects the Sofitel brand.

• 3 year + experience in hotel sales with strong knowledge of the corporate and group segments
• Demonstrated success in business development
• Skilled in Microsoft Office Suite, especially Outlook
• Familiarity with hotel PMS systems and online sales platforms
• Expertise in client relationship management
• Autonomous, proactive, and commercially driven
• Excellent communication, negotiation, and networking skills
• Mastery of detail and multitasking in a fast-paced environment
• Professional integrity and a commitment to the highest standards