Marriott International is seeking a Sr Manager, Field Marketing to join our Field Marketing Services function within S. Korea above property marketing team. This is an excellent opportunity to join a forward-thinking team and grow your marketing career with the world’s largest hotel company.
Senior Manager, Field Marketing supports hotels in generating profitable revenue to increase RevPAR, market share, F&B revenue and brand awareness by fully leveraging marketing programs at the property and market level, and by ensuring that marketing efforts are effectively directed to the consumer. This position will support each hotel’s marketing efforts to understand and apply consumer insights into hotel marketing plans and deliverables, confirm that marketing activities are aligned with the hotel’s business plan and need times, maximize efficiency of hotel marketing spend, and develop co-op campaigns. This position will also closely support the Sr. Director, Marketing – SKVP to ensure that the company vision is applied in S. Korea as well as to ensure that property programming is aligned with brand standards, brand voice and fully utilizes all available tools and resources.
Key accountability areas include:
(1) activates market-based strategic plans based on local need-time and demand generation opportunities by driving cluster/ area initiatives
(2) establish strong working relationships with business partners for attractive promotional, campaign tie-ups and events to build brand recognition in the market
(3) executing and ensuring pull through of regional/brand, loyalty marketing programs, suggesting and deploying right channels and platforms
(4) training up S. Korea marketing team
(5) providing communications guidance to property teams, including overall marketing strategy plus other media activities
CANDIDATE PROFILE
Education and Experience
This job listing was provided by Hospitality Job Vacancies. To apply, please use the link in the job description.
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